Charles Mulwa on 20 Years in Data Leadership: From Citi to Southwest Airlines I still remember the first time I sat in front of a raw dataset and realized I had no idea what story it was trying to tell me. That was almost twenty years ago, early in my career at Citi, staring at rows of consumer payment histories that meant nothing until someone asked the right question of them. I didn't know it then, but that moment - the gap between "here is data" and "here is insight" - would end up defining my entire career. My name is Charles Mulwa, and I've spent the last two decades building, governing, and leading data organizations across four very different industries: financial services, healthcare, tax and audit, and now aviation. Along the way I've learned that data leadership isn't really about the technology at all. It's about people, trust, and the discipline to keep asking "so what does this actually mean for the business" long aft...